Listen to how a holistic communication strategy adds value to all of your fundraising channels, provides actionable first steps for email newbies, and secrets to keeping digital fundraising fresh and successful.

Because every nonprofit’s audience is unique, there isn’t a best practice that works 100% of the time. Knowing why you’re testing, what you’re testing, and what you can replicate is essential before hitting send.

Most organizations struggle to acquire email addresses from donors or potential donors. And many don’t have a clear strategy on how to turn leads into donors. One of the simplest ways to increase new donor engagement is to create an automated email welcome series that runs in the background.

Discussion on all things email marketing and fundraising.